SHANE PIERSON · SBA DATA
SBA by City · Appleton, WI

SBA Lending in Appleton, Wisconsin

The SBA FOIA record lists 1,371 7(a) approvals worth $348M for businesses in Appleton, WI, and annual volume has fallen 16% versus the prior decade.

1,371
7(a) loans
$348M
Approved dollars
$253,879
Average loan size
#4
Rank in Wisconsin
-16%
Annualized vs prior decade
1.9%
Active-status distress

Appleton is the #4 SBA 7(a) market in Wisconsin and #123 in the country. Since 1991 the FOIA record lists 1,371 approvals here worth $348M, averaging $253,879 each. Annual approval volume has fallen 16% between FY2013-2019 and FY2020-2026. Among 159 active-status loans, 1.9% are delinquent, past due, or in liquidation. The local business type with the most listed records is full-service restaurants.

What Appleton borrows for

Who lends in Appleton

See it on the map

Open the national map, drill into Wisconsin, and compare Appleton against every zip code in the state.

Open the interactive map ↗

7(a) loans only, approved and not cancelled, gross basis, grouped by the borrower's city as filed. Active-status distress counts DELINQ, PSTDUE, or LIQUID loans as a share of CURR, DELINQ, PSTDUE, LIQUID, or DEFERD loans. Approval is not funding. FOIA record as of March 31, 2026. Methodology.

The paper

One useful thing for small business, every other Tuesday.

A tool, a fix, or a number from the public record worth knowing. Free, no selling, no list-sharing, unsubscribe in one click.